Terms of Service.

Business Use Only

The Services are intended exclusively for commercial use by real estate professionals, including agents, brokerages, and related service providers.

You represent and warrant that:

• you are acting in the course of business;
• you have authority to bind the business or entity you represent; and
• you are not a consumer under applicable consumer protection laws.

We reserve the right to refuse or terminate Services if this representation is inaccurate.

Nature of Services

Property Reels provides custom, made-to-order digital marketing content, including real estate listing videos, branded social media graphics, and related deliverables.

All Services are:

• custom and made-to-order;
• digital and non-resalable; and
• non-transferable to third parties.

Video length, format, and structure are determined at our discretion to ensure quality and performance. Unless otherwise agreed in writing, videos will not exceed approximately three (3) minutes.

Client Responsibilities & Submitted Materials

You are solely responsible for:

• the accuracy of all information provided, including listing details, pricing, and property features;
• ensuring compliance with all applicable real estate regulations, including MLS requirements;
• obtaining all necessary rights, licenses, and permissions for submitted materials.

Property Reels is not responsible for verifying listing accuracy, regulatory compliance, or the rights status of submitted materials.

Orders, Billing & No-Refund Policy

Payment

All fees are payable in advance and are exclusive of applicable taxes, which will be added where required by law.

No-Refund Policy

One-Time & Pre-Pay Purchases

• Billed in full at checkout with no recurring charges.
• Production begins after payment and receipt of all required materials.
• Pre-Pay bundles load all video credits to your account immediately upon payment.

Failed Payments & Chargebacks

We may suspend or terminate Services for failed or overdue payments. Initiating a chargeback after Services have begun or been delivered constitutes a material breach of these Terms. We reserve the right to recover all outstanding amounts, including reasonable collection costs and legal fees.

Pricing Changes

We reserve the right to modify pricing, fees, or plan structures at any time. Any pricing changes will be communicated with reasonable notice. Continued use of the Services after a pricing change constitutes acceptance of the updated pricing.

Video Credits & Expiry

Video credits are issued upon purchase and are subject to the following expiry terms:

• Starter (one-time): Credits do not expire.
• Producer (one-time or pre-pay): Credits expire 12 months from the date of purchase.
• Authority (one-time or pre-pay): Credits expire 12 months from the date of purchase.

Credits are non-transferable and may not be sold, gifted, or applied to a different account or plan tier without prior written consent from Property Reels.

Delivery Timelines

Estimated delivery timelines by plan:

• Starter: 48 hours
• Producer: 24 hours (priority queue)
• Authority: Same day — order submitted before 11AM EST

Client delays, incomplete submissions, revision requests, or scope changes will pause or reset delivery timelines and do not entitle the client to refunds, credits, or additional deliverables.

Authority Same Day Guarantee

The same day delivery guarantee applies only when all materials are submitted in full before 11AM EST with no revisions or scope changes requested. Orders submitted after 11AM EST will be delivered before 8AM EST the following morning.

If the guarantee is unmet due to circumstances within Property Reels' control, the client's sole and exclusive remedy is a reasonable service credit or expedited completion at our discretion.

Rush Delivery Add-On

Revisions & Content Approval

Revision allowances by plan:

• Starter: 2 revision rounds per video
• Producer: 3 revision rounds per video
• Authority: 3 revision rounds per video

Revisions must fall within the original scope and be requested within the applicable revision window. We reserve the right to limit excessive or unreasonable revision requests. Revision turnaround times are typically 24–72 hours but are not guaranteed.

Scope Control

Any changes that materially alter the original brief — including new media, structural edits, additional scenes, or change of property — may be treated as a new project and subject to additional fees and reset timelines.

Multi-Language Voiceovers

Multi-language versions consist of separate exported videos using identical visuals with different voiceover tracks.

• Producer & Authority: 2 languages included as standard per video
• Additional languages: Available as an add-on at $47 per language per video

Branded Social Media Graphics

Producer and Authority plans include 5 branded listing graphics per order, formatted for Instagram and Facebook posts and Stories.

• Graphics are generated using submitted listing photos and client branding assets
• Graphics are delivered as static image files alongside the completed video
• Graphics are subject to the same revision allowances and deemed approval terms as all other deliverables
• Graphics are intended for the client's own marketing use only and may not be resold or licensed to third parties

MLS Compliance

If a compliant version is required, the client must communicate specific MLS requirements to Property Reels prior to production. Any additional versions required for MLS compliance may be subject to additional fees.

Third-Party Platforms & Music

Property Reels does not control and is not responsible for the operation, performance, or behavior of third-party platforms, including Instagram, TikTok, YouTube, or MLS systems. This includes without limitation:

• content distribution, reach, or visibility;
• algorithmic ranking or performance;
• content removals, restrictions, or account actions;
• audio muting, copyright claims, or platform-specific limitations.

Platform performance is inherently unpredictable and may vary significantly. We use licensed or royalty-free audio; however, we do not guarantee that third-party platforms will not impose additional restrictions or claims on audio content.

File Storage & Delivery

Deliverables are provided electronically via download link, cloud storage, or other agreed digital delivery method. We are not obligated to store project files or deliverables beyond thirty (30) days after delivery unless otherwise agreed in writing. Clients are responsible for downloading and saving all deliverables promptly upon receipt.

Intellectual Property

All underlying materials, templates, systems, and production processes remain the exclusive property of Property Reels. Upon full payment, clients are granted a perpetual, non-exclusive, non-transferable license to use final deliverables for their own marketing purposes.

Unless otherwise agreed in writing:

• raw files and project source files are not included;
• deliverables may not be resold or licensed to third parties.

No Guarantee of Results

Property Reels provides creative and marketing production services only. We do not guarantee:

• property sales or lease outcomes;
• lead generation or buyer inquiries;
• views, engagement, reach, or follower growth;
• return on investment or business outcomes of any kind.

You acknowledge that real estate sales and marketing results depend on numerous factors beyond our control, including market conditions, pricing, property quality, timing, and third-party platform algorithms. By using the Services, you agree that Property Reels is not responsible for the success or failure of any listing or marketing campaign.

Inactive or Abandoned Projects

If a project becomes inactive for more than thirty (30) days due to client delay, lack of response, or failure to provide required materials, Property Reels reserves the right to close the project without refund. Any request to resume work may be subject to additional fees and updated timelines.

Non-Exclusivity

Nothing in these Terms grants exclusivity to the client. Property Reels may provide similar or identical services to other clients, including those marketing competing properties, listings, or operating in the same geographic area.

Official Communications

Independent Contractor

Property Reels operates as an independent contractor. Nothing in these Terms shall be construed to create any partnership, joint venture, employment, or agency relationship between the parties.

Confidentiality

Both parties agree to keep confidential any non-public business, marketing, or operational information shared during the course of the engagement and not to disclose such information to any third party without prior written consent.

Disclaimer of Warranties

The Services are provided "as is" and "as available," without warranties of any kind, whether express or implied, including but not limited to implied warranties of merchantability, fitness for a particular purpose, or non-infringement.

Limitation of Liability

To the fullest extent permitted by applicable law:

• Property Reels' total liability is limited to the amount paid for the specific Service giving rise to the claim; and
• Property Reels shall not be liable for indirect, incidental, special, or consequential damages, including lost profits, lost listings, or missed business opportunities.

This limitation applies regardless of the legal theory — whether in contract, tort (including negligence), or otherwise — and even if Property Reels has been advised of the possibility of such damages.

Indemnification

You agree to indemnify, defend, and hold harmless Property Reels and its affiliates, employees, and contractors from any claims, damages, losses, costs, or liabilities (including reasonable legal fees) arising from:

• materials you submit;
• inaccurate or misleading listing information;
• your violation of any third-party rights;
• misuse of the Services; or
• breach of these Terms.

Dispute Resolution & Governing Law

Good Faith Negotiation

Before initiating any formal legal proceedings, both parties agree to attempt to resolve any dispute through good faith written negotiation for a minimum period of 30 days from the date the dispute is first raised in writing.

Mediation

If a dispute is not resolved through negotiation, both parties agree to attempt non-binding mediation before pursuing litigation. The costs of mediation shall be shared equally between the parties.

Small Claims

Nothing in these Terms prevents either party from pursuing a claim in small claims court where the claim falls within the applicable monetary jurisdiction of that court.

Governing Law

These Terms are governed by the laws of the Province of Ontario and the laws of Canada applicable therein. Any disputes not resolved through the above process shall be resolved exclusively in the courts of Ontario, and you irrevocably submit to their jurisdiction.

Force Majeure

Property Reels is not liable for any delay or failure to perform obligations under these Terms due to causes beyond our reasonable control, including but not limited to natural disasters, power outages, internet disruptions, pandemic, or government action.

Termination

We may suspend or terminate Services immediately and without notice for:

• material breach of these Terms;
• non-payment or chargeback; or
• misuse of the Services.

Upon termination, any unused credits are forfeited with no refund.

Entire Agreement & Amendments

These Terms constitute the entire agreement between the parties and supersede all prior agreements, representations, or understandings relating to the Services.

We may update these Terms from time to time. Updated Terms will be posted at propertyreels.ca/terms with a revised effective date. Continued use of the Services after any update constitutes acceptance of the revised Terms.

If any provision of these Terms is found to be unenforceable, the remaining provisions will continue in full force and effect.